Skip to content

Loyalty and gift card cost calculator

Enter your locations and text messages to estimate what a loyalty program costs over 12 or 36 months: plan per location, text messages and setup. Optional add-ons are shown apart.

Your restaurant

Start from a typical restaurant

Only counts if a plan charges per user; most loyalty plans charge per location.

Adds the early termination fee if you leave in that month.

We mark it in the results. It stays in this browser and only reaches your account if you save it there.

Assumptions

  • Only what the platform costs: not the rewards you give away, your POS or card processing.
  • Messages beyond a plan's included allowance, fees on gift card sales and optional add-ons are listed on each pricing page and not added here.

With the example numbers, the lowest your restaurant would pay: Clover Rewards, $359 over 12 months.

Estimated cost over 12 months with the example numbers
ProductYou pay (12 mo)
Clover Rewards
See the breakdown
  • Software: Essentials$359
  • Rewards pay-per-action fee: only applies in some cases, not included.
$359
Square Loyalty
See the breakdown
  • Software: Square Plus$588
  • Text beyond the 500 included: only applies in some cases, not included.
  • Gift card load fee: only applies in some cases, not included.
$588
SpotOn Loyalty
See the breakdown
  • Software: Loyalty on the All-In POS plan$780
  • Marketing Assist (automatic campaigns): only applies in some cases, not included.
  • Load fee on digital gift cards: only applies in some cases, not included.
$780
Loyalzoo
See the breakdown
  • Software: Grow$924
  • Text message (credits sold in blocks of 100)$180
  • Card-on-file and membership payments: only applies in some cases, not included.
$1,104
Popmenu
See the breakdown
  • Software: Starter$2,148
  • Online order fee: only applies in some cases, not included.
  • Online ordering and catering add-on: only applies in some cases, not included.
$2,148
SumUp Connect
See the breakdown
  • Software: SumUp POS with Connect Plus$2,388
  • SumUp gift cards (plus 15¢ per card): only applies in some cases, not included.
$2,388
Givex (Shift4 Gift & Loyalty)IncompleteCan't be estimated
IncentivioIncompleteCan't be estimated
Olo Loyalty (Spendgo)IncompleteCan't be estimated
PAR PunchhIncompleteCan't be estimated
PaytronixIncomplete
See the breakdown
  • Text message$60
  • Software: quote only.
  • Text short code (optional): only applies in some cases, not included.
Can't be estimated
Shift4 POS Loyalty & MarketingIncompleteCan't be estimated
TapMangoIncompleteCan't be estimated
ThanxIncompleteCan't be estimated
Toast LoyaltyIncompleteCan't be estimated

Estimates from published prices and terms. They don't include the rewards you give away, your POS or card processing. Your quote can differ; check it before you sign.

Estimates based on the prices in our catalog (each platform's own site unless the source says otherwise) and our reference assumptions. Prices you can only get with a quote are flagged, never counted as $0. The rewards you give away, your POS and card processing aren't included.

The monthly price is only part of what a loyalty program costs. This calculator estimates the total for a restaurant like yours, using the prices each platform publishes.

Enter how many locations you have and how many text messages you send a month. The calculator adds up:

  • the monthly price of the cheapest plan with a loyalty program, for each location;
  • the fee for each text message, when the plan charges from the first one;
  • one-time setup fees, and the early termination fee if you pick a month to leave.

It doesn't include the cost of the rewards you give away, your POS or card processing. Messages beyond a plan's included allowance, fees that are a share of gift card sales and optional add-ons, like a branded app, are listed on each pricing page but not added. Promotions, like free months, are never subtracted.

When a platform doesn't publish its price, you'll see an "incomplete" label instead of an exact number. This is an estimate, not a quote. Use it to compare platforms and to ask better questions before you sign.

How we scoreRestaurant loyalty, CRM and gift card software, compared