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Online ordering review

Flipdish

A direct ordering platform with your own website, online ordering and loyalty from $149 a month on monthly billing, a branded app on the $249 plan, its own card processing at rates it doesn't publish, quoted setup, and a 12-month term that renews automatically unless you give 3 months' notice.

By FlipdishParent company: Flipdish Limited (private company, Ireland)

RTC SCORE

5.1

#17 of 21 with enough data

Our verdict

Flipdish suits a restaurant that wants a website, ordering, loyalty and an optional app from one provider and can commit to a year. Our 12-month cost for the reference restaurant can't be computed from public numbers because Flipdish doesn't publish its US transaction rates and quotes the setup. Before signing, ask for both in writing and mark the 3-month renewal notice.

What we like

  • Published monthly plans from $149 (website, online ordering, loyalty and reporting), with a branded app on the $249 plan.
  • Integrates with Toast, Square, Clover, Lightspeed and other POS systems, and sends deliveries to DoorDash Drive or Uber Direct.
  • Support by chat, phone and email seven days a week.

What to watch

  • 12-month term that renews for another 12 unless you give 3 months' notice; leaving early costs your average monthly fees times the months left.
  • Flipdish processes the cards and doesn't publish its US transaction rates; setup and hardware are by quote.
  • The restaurant pays chargebacks and their fees, fees aren't refunded, and the terms let Flipdish charge your customers handling fees.
  • Support isn't 24/7: it closes at 1 a.m. Irish time, about 8 p.m. Eastern.

How the score breaks down

RTC Score5.1out of 10

Methodology v0.1.0

Data completeness71%

We could verify 71% of the scoring data

Strongest points
Contract term, Direct POS integrations, Your customers' data
Weakest point
24/7 support

Score by criterion

  • 12-month cost of the reference restaurantWeight 29%No data
  • Contract termWeight 7%Strongest7.5 out of 10
  • Direct POS integrationsWeight 6%Strongest8.3 out of 10
  • 24/7 supportWeight 6%Weakest0.0 out of 10
  • Your customers' dataWeight 5%Strongest10.0 out of 10
  • Product statusWeight 5%10.0 out of 10
  • Fee charged to your customersWeight 4%5.0 out of 10
  • Delivery app orders in the same placeWeight 4%6.0 out of 10
  • Support channelsWeight 4%9.0 out of 10
  • Published pricingWeight 3%5.0 out of 10
  • Cancellation feeWeight 3%2.0 out of 10
  • Refund when you cancelWeight 3%0.0 out of 10
  • Website with your own domainWeight 3%10.0 out of 10
  • Brings you new customersWeight 3%5.0 out of 10
  • Handles fraud and chargebacksWeight 3%0.0 out of 10
  • Notice to cancelWeight 2%0.0 out of 10
  • App with your brandWeight 2%5.0 out of 10
  • Loyalty and email or text marketingWeight 2%10.0 out of 10
  • Works without the vendor's own POSWeight 2%10.0 out of 10

All the data, with sources

Each value links to its source. "Not published" means the vendor doesn't disclose it; "Unconfirmed" means we looked and couldn't confirm it. Data points we have for fewer than four vendors are left out until we can compare them.

Type of platform
Data pointValue
Type of productDirect ordering platformSource: Flipdish (opens in a new tab)
Requires the vendor's own POSNoSource: Flipdish (opens in a new tab)Works with other POS systems; Flipdish also sells a POS of its own, which isn't required.
Product statusActiveSource: Flipdish (opens in a new tab)Private company based in Dublin, Ireland, that sells its plans in the US; no end of life or sale of the company announced.
What the restaurant pays
Data pointValue
Monthly fee$149/moSource: Flipdish (opens in a new tab)Website plan (website and online ordering), billed monthly; $119 a month billed annually. Website & Mobile App is $249 ($199). Both run on a 12-month term.
Published pricingPartly publishedSource: Flipdish (opens in a new tab)The monthly plans are published; transaction rates, setup and hardware aren't.
Commission on app delivery ordersN/ASource: Flipdish (opens in a new tab)Doesn't apply: it isn't a delivery app.
Commission on app pickup ordersN/ASource: Flipdish (opens in a new tab)Doesn't apply: it isn't a delivery app.
Commission when your own drivers deliver app ordersN/ASource: Flipdish (opens in a new tab)Doesn't apply: it isn't a delivery app.
Commission on your own online ordersNot publishedSource: Flipdish (opens in a new tab)The US pricing page lists only monthly plans; the terms deduct commission, charges and fees from your payouts at the rates of your agreement, which Flipdish doesn't publish.
Fixed fee per orderNot publishedSource: Flipdish (opens in a new tab)Not published for the US.
Card processing on online orders (%)Not publishedSource: Flipdish (opens in a new tab)Flipdish processes the cards itself and doesn't publish its US transaction rates.
Card processing per order (¢)Not publishedSource: Flipdish (opens in a new tab)Not published.
Card processing included in the commissionNot publishedSource: Flipdish (opens in a new tab)Flipdish charges a transaction rate it doesn't publish and doesn't say whether it combines card processing and a platform fee.
Setup feeQuote onlySource: Flipdish (opens in a new tab)The terms charge a set-up fee on activation; its amount comes with your quote and can be paid in monthly instalments.
Tablet or hardwareNot publishedSource: Flipdish (opens in a new tab)Flipdish may provide a terminal as part of the set-up fees and keeps ownership of it; hardware prices aren't published. Orders can also go into your POS.
Order limit of the planUnconfirmedSource: Flipdish (opens in a new tab)The US pricing page and the terms don't mention a monthly order limit.
Fee per order over the limitUnconfirmedSource: Flipdish (opens in a new tab)Flipdish doesn't mention an order limit or a fee for going over one.
Other feesSetup and hardware by quote (payable in monthly instalments). Kiosk installation $545; loading your loyalty data $99. Uber Direct delivery managed by Flipdish costs extra. Each chargeback costs you the order plus a fee of about $15. Balances left unclaimed for 12 months pay a monthly maintenance fee.Source: Flipdish Help Center (opens in a new tab)
What your customer pays
Data pointValue
Fee charged to your customersThe platform may charge a variable feeSource: Flipdish (opens in a new tab)The terms let Flipdish charge your customers handling fees directly, without publishing an amount. You can also add your own service charge, mandatory or optional, at the percentage you choose.
What your customers payAny handling fee Flipdish charges directly (amount not published), the service charge you set if you turn one on, and the delivery fee you set for each area.Source: Flipdish Help Center (opens in a new tab)
Who pays for deliveryThe restaurant chooses: customer, restaurant or splitSource: Flipdish (opens in a new tab)
Delivery cost per orderNot publishedSource: Flipdish Help Center (opens in a new tab)Delivery partners (Uber Direct, DoorDash Drive and others) bill per delivery; Flipdish doesn't publish the prices.
Contract and exit
Data pointValue
Contract term12 monthsSource: Flipdish (opens in a new tab)Monthly or annual billing, on the same 12-month term.
Automatic renewal12 monthsSource: Flipdish (opens in a new tab)
Notice to avoid renewal90 daysSource: Flipdish (opens in a new tab)
Notice to cancel90 daysSource: Flipdish (opens in a new tab)Written notice at least 3 months before the end of the 12-month term; the agreement ends at the end of that term.
Cancellation feeLeaving before the end of the term costs your average monthly fees of the last 6 months times the months left in the term, plus outstanding charges, including for hardware, within 5 days.Source: Flipdish (opens in a new tab)
How the cancellation fee worksThe fees left in the termSource: Flipdish (opens in a new tab)Leaving before the end of the term costs your average monthly fees of the last 6 months times the months left, plus anything owed for hardware.
Refund when you cancelNo refundsSource: Flipdish (opens in a new tab)
Right to raise pricesFlipdish may change its fees at any time (acting reasonably) and may raise your processing rate by up to 5% a year in a renewal term.Source: Flipdish (opens in a new tab)
Your customers and marketing
Data pointValue
Your customers' dataExport, plus a built-in CRMSource: Flipdish Help Center (opens in a new tab)Each table of the Customers Report has a "Download Data" option, and the report can be emailed on a schedule as a CSV. Email addresses appear only if you ask customers for them. Loyalty and retention campaigns are built in.
Who owns the customer data (per the terms)Shared with the platformSource: Flipdish (opens in a new tab)Flipdish and the restaurant are joint controllers of the order data; Flipdish owns the anonymous aggregate statistics.
Website with your own domainIncludedSource: Flipdish (opens in a new tab)
App with your brandPaid add-onSource: Flipdish (opens in a new tab)With the Website & Mobile App plan ($249 a month billed monthly).
Loyalty and email or text marketingIncludedSource: Flipdish (opens in a new tab)Loyalty and retention campaigns on every plan; SMS campaigns and AI marketing are sold as their own plans.
Brings you new customersSearch and marketing toolsSource: Flipdish (opens in a new tab)
Operations and integrations
Data pointValue
Direct POS integrationsToast, Square, Clover, Lightspeed, OthersSource: Flipdish (opens in a new tab)Toast, Square, Clover and Lightspeed, plus Revel, TouchBistro, Oracle Micros, PAR and others. The pricing page lists POS integration as an add-on.
Delivery app orders in the same placePaid add-onSource: Flipdish (opens in a new tab)Comes with the Website & Mobile App plan ($249 a month billed monthly); Flipdish also connects to Deliverect.
Delivery for your direct ordersDoorDash Drive, Uber Direct, OthersSource: Flipdish Help Center (opens in a new tab)DoorDash Drive, Uber Direct (managed by Flipdish for an extra charge) and other partners.
Handles fraud and chargebacksNoSource: Flipdish (opens in a new tab)
Reach of the delivery apps
Data pointValue
Share of US delivery spendingN/ASource: Flipdish (opens in a new tab)Doesn't apply: it isn't a delivery app.
Subscription for your customersN/ASource: Flipdish (opens in a new tab)Doesn't apply: it isn't a delivery app.
Minimum orders guaranteeN/ASource: Flipdish (opens in a new tab)Doesn't apply: it isn't a delivery app.
Publishes its fee caps by cityN/ASource: Flipdish (opens in a new tab)Doesn't apply: it isn't a delivery app.
Support
Data pointValue
24/7 support for restaurantsNoSource: Flipdish Help Center (opens in a new tab)Seven days a week, from 9 a.m. (10 a.m. on weekends) to 1 a.m. Irish time, which is roughly 4 a.m. to 8 p.m. Eastern.
Support channelsChat, Phone, Email or formSource: Flipdish Help Center (opens in a new tab)Chat in the Flipdish app and portal, a US phone line and email; the pricing page also mentions WhatsApp.
Language
Data pointValue
Ordering page in Spanish for your customersYou can load your menu in SpanishSource: Flipdish Help Center (opens in a new tab)You enable languages in the portal and set the ordering page's starting language; signed-in customers can switch it. Your menu text is the one you load.
Restaurant dashboard in SpanishUnconfirmedSource: Flipdish Help Center (opens in a new tab)Flipdish has a help center in Spanish, written for its clients in Spain, but doesn't document a Spanish setting for the dashboard; its apps for restaurants are listed in English only.
Support in SpanishUnconfirmedSource: Flipdish Help Center (opens in a new tab)Flipdish supports clients in Spain, but its US phone line and contact page don't say support is given in Spanish.
Terms in SpanishNoSource: Flipdish (opens in a new tab)Only the English terms are binding, and the terms page of the Spanish site is also in English.
US website in SpanishNoSource: Flipdish (opens in a new tab)The Spanish site is for Spain, with prices in euros; there is no US Spanish version.